TYPE
Douglas Jackalopes
WHY:
Mascot Design
Research-based approach to branding local communities and sports design.
Minor League Baseball has always been an opportunity to share the weirder sides of communities. Based in Douglas, Wyoming (Home of the Jackalope),the brand explores the illustrative and mythological sides of Wyoming’s identity to a local market. Where the Jackalopes roam, these players are ready to play ball!